How to get the most out Intent Providers
Intent data providers like 6sense and Demandbase offer invaluable insights into potential customers' behaviours, enabling businesses to tailor their outreach and enhance conversion rates. However, to fully harness the power of these platforms, it's essential to implement best practices and integrate their capabilities seamlessly into your marketing operations.
Event Highlights:
Understanding Intent Data: Gain a comprehensive overview of what intent data entails, including the differences between first-party and third-party data, and how it can be utilized to identify prospects actively researching your solutions. demandbase.com
Platform Capabilities: Explore the unique features of leading intent data providers such as 6sense and Demandbase, including AI-driven account prioritization, predictive analytics, and dynamic segmentation. rb2b.com+1cognism.com+1
Integration Strategies: Learn how to effectively integrate intent data into your existing CRM and marketing automation systems to ensure seamless data flow and actionable insights.
Data Accuracy and Compliance: Understand the importance of data accuracy, regular updates, and adherence to privacy regulations like GDPR and CCPA when utilizing intent data. rb2b.com
Measuring ROI: Discover methods to assess the impact of intent data on your marketing campaigns and overall business growth, ensuring that your investment translates into measurable results.
Host
Joaquin Dominguez, Head of Marketing at Adzact
Guests
Ashley Curry,Growth Marketing Manager at CSG
(+4 seats available)
April 8th, 5:00 PM (UK)/ 9:00 AM (PT)
Online