Community Hacking

Community Hacking has become a powerful growth strategy for B2B marketers, but what does it really take to build and activate a thriving community? As buyers increasingly turn to their peers for recommendations and validation, the importance of community in the B2B marketing mix is growing rapidly.

We’ll explore how to identify the right communities for your audience, uncover creative ways to build engagement, and share strategies for turning your community into a self-sustaining growth engine. Learn how to balance organic growth with tactical outreach, and hear real-world examples of brands that successfully hacked their way into tight-knit communities.

Join the discussion to share your experiences, challenges, and wins in building or leveraging communities for marketing success.

 

Host

  • Joaquin Dominguez, Head of Marketing at Adzact

Panellists

  • Conrad Ford, Chief Product & Strategy Officer at Allica Bank

  • Joel Harrison, Editor-in-chief and co-founder at B2BMarketing

  • +3 seats available

 

Jan 29th, 05:00 PM (London)
Online

 
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